Impressions by Campaign Group is a metric that shows the total number of times ads from a particular campaign group were displayed to LinkedIn users, regardless of whether they clicked on them or not. It helps measure the reach of the ads and their potential impact on the target audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Campaign Group using Databox, follow these steps:
Use this Databoard to track the overview of the account-wide spend, engagement, CPC, impressions, etc.
Use this LinkedIn Ads advanced report to share high-level and in-depth metrics of your LinkedIn Ad performance. Present key insights like conversions, clicks, CPC, and more.
Conversions by Ad is a metric that measures the number of times viewers of an ad took a specific action on the website, such as making a purchase or filling out a form, after clicking on the ad.
Leads in LinkedInAds is a metric that measures the number of people who have expressed interest in your product or service by submitting their contact information through a lead generation form on the platform.
The Average CTR (Click-Through Rate) by Ad metric shows the average percentage of clicks an ad receives per impression. It provides insight into the ad's effectiveness in driving user engagement and can be used to optimize ad performance.
The Bid by Campaign Group metric shows the highest bid among all active campaigns within a specific campaign group. This determines the maximum amount the advertiser is willing to pay per click for ads in the group.
Clicks on your ads that led to a conversion, split up by Campaigns.
Clicks on your ads that led to a conversion, split up by Campaign Groups.
Revenue generated for ad spend (total conversion value divided by amount spent), split up by Campaign Groups.
Percentage of opened forms that were submitted (form submissions divided by form opens), split up by Campaign Groups.