Impressions by Campaign Group is a metric that shows the total number of times ads from a particular campaign group were displayed to LinkedIn users, regardless of whether they clicked on them or not. It helps measure the reach of the ads and their potential impact on the target audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Campaign Group using Databox, follow these steps:
Use this Databoard to track the overview of the account-wide spend, engagement, CPC, impressions, etc.
Use this LinkedIn Ads advanced report to share high-level and in-depth metrics of your LinkedIn Ad performance. Present key insights like conversions, clicks, CPC, and more.
The Spent by Campaign Group metric shows the total amount of money spent on multiple campaigns within a single campaign group.
The Bid by Campaign Group metric shows the highest bid among all active campaigns within a specific campaign group. This determines the maximum amount the advertiser is willing to pay per click for ads in the group.
The number of times users shared contact info through the One Click Lead Gen for Sponsored Messaging ads, split up by Campaign Groups.
The estimated number of unique member accounts with at least one impression.
Clicks on your ads that led to a conversion, split up by Campaign Groups.
Number of times a member opened a lead form, split up by Ads.
Percentage of opened forms that were submitted (form submissions divided by form opens).
Clicks on your ad that led to an event registration, split up by Ads.