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LinkedIn Ads Average CPC by Campaign

The Average CPC by Campaign metric in LinkedInAds measures the average cost per click for each individual campaign, helping advertisers evaluate which campaigns are the most cost-effective in terms of generating clicks and engagement from their target audience.

With Databox you can track all your metrics from various data sources in one place.

Average CPC by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Average CPC by Campaign"?
The Average CPC (Cost Per Click) by Campaign metric reflects the average amount an advertiser is paying for each click on their LinkedInAds campaign. It is calculated by dividing the total cost spent on a campaign by the total number of clicks obtained from that campaign. This metric helps to gauge the effectiveness and return on investment (ROI) from a campaign, allowing advertisers to identify which campaigns are performing well and which ones need optimization. It is a key metric for determining the cost efficiency of an advertising campaign on LinkedIn.
Example: The Average CPC by Campaign metric helped increase the ROI for a B2B company by identifying which campaigns were generating the highest click-through rates and the most cost-effective conversions.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Average CPC by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average CPC by Campaign using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average CPC by Campaign on the Performance screen
  6. 6
    Get Average CPC by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average CPC by Campaign
LinkedIn Ads integration with Databox Track Average CPC by Campaign from LinkedIn Ads in Databox GET STARTED

LinkedIn Ads Average CPC by Campaign included in Dashboard Templates 1

  • Live view

    LinkedIn Ads Campaign Performance

    This dashboard shows a high-level overview of your Linkedin Ads Campaign performance so you can track ROI.

    LinkedIn Ads

LinkedIn Ads Average CPC by Campaign included in Report Templates 1

  • Details

    LinkedIn Ads Report Template

    Use this LinkedIn Ads report to track and share important metrics like impressions, clicks, CPC, campaign performance, ad performance, and more.

    LinkedIn Ads

Basics

  • Description
    The Average CPC by Campaign metric in LinkedInAds measures the average cost per click for each individual campaign, helping advertisers evaluate which campaigns are the most cost-effective in terms of generating clicks and engagement from their target audience.
  • Category
    Advertising
  • Subcategory
    CPC
  • Date Added
    2017-11-11
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    decreasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.linkedin.com/rest/adAnalytics

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