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LinkedIn Ads Engagement

Engagement is a metric that measures how users interact with your content on LinkedIn. This can include likes, comments, shares, and clicks.

With Databox you can track all your metrics from various data sources in one place.

Engagement 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Engagement"?
The Engagement metric measures the level of interaction and response that a LinkedIn Ad receives from its target audience. It takes into account the actions taken by viewers such as clicks, likes, comments, shares, and follows. A higher Engagement rate indicates that the ad is resonating with the target audience, which can lead to increased awareness, lead generation, and ultimately, conversions. Optimizing for Engagement can help advertisers improve the effectiveness of their LinkedIn Ads campaigns.
Example: A company uses the Engagement metric to measure the effectiveness of their LinkedIn video campaign in terms of how many viewers are interacting with the content by liking, sharing, and commenting on the video.
This metric has one or more equivalents:
Facebook Ads integration with Databox Post Engagement
Facebook Pages integration with Databox Post Engagements
LinkedIn Company Pages integration with Databox Total Engagements

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Engagement in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Engagement using Databox, follow these steps:

  1. 1
    Connect LinkedIn Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Engagement on the Performance screen
  6. 6
    Get Engagement performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Engagement
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
LinkedIn Ads integration with Databox Track Engagement from LinkedIn Ads in Databox GET STARTED

LinkedIn Ads Engagement included in Dashboard Templates 1

  • Live view

    LinkedIn Ads Account Overview

    This dashboard shows a high-level overview of your Linkedin Ads performance so you can track ROI.

    LinkedIn Ads

LinkedIn Ads Engagement included in Report Templates 1

  • Details

    Social Media Ads Overview Report Template

    Enhance your social media advertising and dive into performance metrics for your Facebook, TikTok, LinkedIn, and X ads—all in one easy-to-use template. Perfect for understanding what’s driving results and optimizing your ad spend.

    Facebook Ads LinkedIn Ads X (Twitter) Ads TikTok Ads

General

  • Description
    Engagement is a metric that measures how users interact with your content on LinkedIn. This can include likes, comments, shares, and clicks.
  • Category
    Advertising
  • Subcategory
    Engagement
  • Date Added
    2017-11-11

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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