Amount spent per lead collected.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per Lead using Databox, follow these steps:
Engagement by Campaign measures the total interactions (clicks, likes, comments, shares) on ads within a campaign, indicating the level of audience engagement with the campaign.
The Social Actions metric measures the number of times LinkedIn users engage with an ad, by liking, commenting, sharing, or following the advertiser's company page.
The Average CTR (Click-Through Rate) measures the percentage of impressions that result in clicks on a LinkedIn ad. It's a key performance indicator (KPI) that helps gauge ad effectiveness. A higher CTR indicates that more people are interested in the ad, leading to better engagement and potentially higher conversion rates.
The Avg. CTR by Campaign Group metric measures the average click-through rate across all campaigns within a specific group, providing an overall performance indicator for the group's ad content and targeting.
The Avg. Engagement by Ad metric on LinkedIn Ads measures the average level of engagement (likes, comments, shares, etc.) per impression for each ad in a campaign. It helps gauge the effectiveness of ad content in capturing audience attention and interest.
Percentage of conversions relative to clicks (total conversions divided by clicks).
Percentage of conversions relative to clicks (total conversions divided by clicks), split up by Campaign Groups.
Percentage of opened forms that were submitted (form submissions divided by form opens), split up by Campaigns.