Amount spent per lead collected.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost per Lead using Databox, follow these steps:
Clicks by Campaign is a metric that tracks the number of clicks received by each LinkedIn Ads campaign. This metric helps advertisers evaluate the effectiveness of their campaigns and optimize budget allocation.
Spent by Campaign is a metric in LinkedIn Ads that shows the total cost spent on a specific advertising campaign during a specified time period.
The number of times a member has registered for an event or seminar after clicking on an ad which has a LinkedIn landing page. This includes gross registrations and does not account for a user unregistering.
Average Frequency is a metric that indicates the average number of times each unique member account was exposed to an ad, split up by Campaigns. It is calculated by dividing the total number of impressions (or sends) by the reach, which is the estimated number of unique member accounts with at least one impression. This metric helps understand how often target audience is seeing their ads, aiding in the assessment of ad exposure and potential ad fatigue.
Total value generated by your conversions (value per conversion times conversions). Value can be defined when creating conversions, which is how much you consider each conversion is worth to you.
Total value generated by your conversions (value per conversion times conversions), split up by Campaign Groups.
Amount spent per lead collected, split up by Campaign Groups.
Clicks on your ad that led to an event registration, split up by Campaigns.