The Conversations by Signature Playbook metric measures the number of live chat conversations initiated by a specific Signature Playbook within a given time frame.
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Used to show comparisons between values.
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MTFR is the duration between a customer's initial message and the first human response. It measures how quickly a company engages with its customers.
Sent by Chat Playbook refers to the number of times a particular playbook has been initiated by a user to start a conversation with a visitor on the website or app using the Drift chat feature.
Clicks by Chat Playbook is a metric that measures the number of clicks on suggested responses or actions within a chatbot conversation, indicating user engagement and effectiveness of the chatbot's pre-programmed responses.
Emails Captured by Chat Playbook is a metric that tracks the total number of unique email addresses collected through automated chat conversations within a specified playbook.
Click % by Chat Playbook measures how many times a chatbot suggestion was clicked compared to the total number of suggestions shown. It indicates the effectiveness of chatbot suggestions in guiding website visitors towards a desired outcome/metric.
The Dismisses % by Chat Playbook metric measures the effectiveness of chat playbook messages in engaging website visitors by tracking the percentage of times they are dismissed without action.
The Replies by Email Playbook metric measures the percentage of automated email replies sent by Drift that receive a response from the recipient, indicating engagement and potential interest.
Click % by Signature Playbook measures the percentage of clicks on a particular signature playbook in comparison to the total number of plays it received. It helps to analyze the effectiveness of the signature playbook in driving clicks and optimizing it for better results.