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Drift Contacts

The Contacts metric in Drift tracks the number of unique people who have engaged with your chatbot or been contacted by a team member, providing insight into customer interactions.

With Databox you can track all your metrics from various data sources in one place.

Contacts 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Contacts"?
The Contacts metric measures the number of people who have started a conversation with your business through Drift. It can provide insights into the volume of inquiries and customer engagement, the effectiveness of your chatbot or other automated messaging strategies, and the success of your sales or support teams in capturing leads or resolving customer issues. Tracking and analyzing the Contacts metric can help you identify trends, optimize your messaging, and improve the overall customer experience.
Example: Contacts metric can help track the number of new leads generated from a specific marketing campaign, such as a newsletter or social media ads.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Contacts in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Contacts using Databox, follow these steps:

  1. 1
    Connect Drift that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Contacts on the Performance screen
  6. 6
    Get Contacts performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Contacts
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Drift integration with Databox Track Contacts from Drift in Databox GET STARTED

Drift Contacts included in Dashboard Templates 1

  • Live view

    Drift Contacts & Conversations

    Drift dashboard template which gives you insights about new and closed conversations, reply times by team members and more.

    Drift

General

  • Description
    The Contacts metric in Drift tracks the number of unique people who have engaged with your chatbot or been contacted by a team member, providing insight into customer interactions.
  • Category
    Marketing Automation
  • Subcategory
    Contacts
  • Date Added
    2016-05-09

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

Related Metrics

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