The Opens by Email Playbook metric measures the number of times a visitor opens an email sent through the Drift email playbook feature. It lets you track the effectiveness of your email campaigns and identify opportunities for improvement.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opens by Email Playbook using Databox, follow these steps:
This dashboard tracks the traffic levels of visitors using chat for assistance, along with the overall performance of Drift Campaigns.
The Dismisses by Chat Playbook metric measures the number of times chat playbooks have been dismissed or closed by visitors during a conversation on the website or app. It helps evaluate the effectiveness of chat playbooks and identify areas for improvement.
Emails Captured by Chat Playbook is a metric that tracks the total number of unique email addresses collected through automated chat conversations within a specified playbook.
The Replies by Email Playbook metric measures the percentage of automated email replies sent by Drift that receive a response from the recipient, indicating engagement and potential interest.
Click % by Email Playbook is a measure of the percentage of email recipients who clicked on a specific CTA within your email playbook. It shows the effectiveness of your email strategy and helps optimize future campaigns.
Opens by Signature Playbook metric measures how many times signature playbooks were opened by website visitors, providing insight into the effectiveness of personalized messaging.
Click % by Signature Playbook measures the percentage of clicks on a particular signature playbook in comparison to the total number of plays it received. It helps to analyze the effectiveness of the signature playbook in driving clicks and optimizing it for better results.
Meetings by Signature Playbook metric tracks the number of meetings scheduled through a specific Drift playbook, indicating the playbook's effectiveness in generating leads and guiding prospects towards conversions.
Views by Signature Playbook metric tracks how many times a signature playbook has been viewed. It helps to evaluate the effectiveness of a playbook and make data-driven improvements.