Conversations by Chat Playbook measures the number of chat conversations initiated by users interacting with specific chat playbooks on a website or messaging platform.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversations by Chat Playbook using Databox, follow these steps:
This dashboard tracks the traffic levels of visitors using chat for assistance, along with the overall performance of Drift Campaigns.
New Conversations is a metric that tracks the number of new chats or conversations initiated by website visitors or customers within a certain timeframe.
Total Conversations is a metric that measures the number of chat or messaging interactions between customers and a brand or business on Drift's platform.
Sent by Chat Playbook refers to the number of times a particular playbook has been initiated by a user to start a conversation with a visitor on the website or app using the Drift chat feature.
Emails Captured by Chat Playbook is a metric that tracks the total number of unique email addresses collected through automated chat conversations within a specified playbook.
The Replies by Email Playbook metric measures the percentage of automated email replies sent by Drift that receive a response from the recipient, indicating engagement and potential interest.
The Clicks by Email Playbook metric measures the total number of clicks on links in marketing emails sent through the Drift platform.
The Bounces by Email Playbook metric tracks the number or percentage of bounced emails sent through a specific playbook or automated sequence. This can help identify issues with email deliverability or the effectiveness of the playbook's messaging and targeting.
The Clicks by Signature Playbook metric measures the number of clicks on CTA's in marketing emails that were sent using a specific email signature template.