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Drift Click % by Email Playbook

Click % by Email Playbook is a measure of the percentage of email recipients who clicked on a specific CTA within your email playbook. It shows the effectiveness of your email strategy and helps optimize future campaigns.

With Databox you can track all your metrics from various data sources in one place.

Click % by Email Playbook 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Click % by Email Playbook"?
The Click % by Email Playbook metric measures the percentage of email recipients who have clicked on a specific call to action (CTA) within the email playbook. This metric helps track the effectiveness of email playbooks and the various CTAs within them, allowing for optimization of email content and design to improve click-through rates and overall engagement.
Example: The Click % by Email Playbook metric is useful to measure the effectiveness of your email campaigns and optimize them for higher engagement rates. For example, if you see a low click percentage, you can adjust your subject lines or email content to increase your click-throughs.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Click % by Email Playbook in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Click % by Email Playbook using Databox, follow these steps:

  1. 1
    Connect Drift that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Click % by Email Playbook on the Performance screen
  6. 6
    Get Click % by Email Playbook performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Click % by Email Playbook
Drift integration with Databox Track Click % by Email Playbook from Drift in Databox GET STARTED

Drift Click % by Email Playbook included in Dashboard Templates 1

  • Live view

    Drift Chat & Email Conversations

    This dashboard tracks the traffic levels of visitors using chat for assistance, along with the overall performance of Drift Campaigns.

    Drift

General

  • Description
    Click % by Email Playbook is a measure of the percentage of email recipients who clicked on a specific CTA within your email playbook. It shows the effectiveness of your email strategy and helps optimize future campaigns.
  • Category
    Marketing Automation
  • Date Added
    2016-05-09

Specification

  • Metric Type
    current
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly, yearly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from now to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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