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Drift Sent by Email Playbook

The Sent by Email playbook metric tracks the number of chat invitations or links sent via email by the Drift playbook, helping to measure the effectiveness of email campaigns in driving chat engagement and conversions.

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Sent by Email Playbook 2.190,879

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About
Technical Details

The Sent by Email Playbook metric measures the effectiveness of sending a specific playbook to email recipients. It tracks the number of times a playbook has been sent directly to a prospect's email and provides insight into how successful the playbook is at engaging leads via email. By tracking this metric, teams can optimize their playbook and email strategy to improve conversion rates and ultimately close more deals.

Example: A sales team can use the Sent by Email Playbook metric to track how many follow-up emails are sent to potential customers after initial contact is made, leading to increased engagement and higher conversion rates.

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Sent by Email Playbook in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Sent by Email Playbook using Databox, follow these steps:

1
Connect Drift that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Sent by Email Playbook on the Performance screen
6
Get Sent by Email Playbook performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Sent by Email Playbook

Goals

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