Average Duration is the average length of time a call lasts in seconds, excluding any hold time or call transfers. It helps measure agent efficiency and customer engagement.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Average Duration using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.
Total Calls is a CallRail metric that tracks the total number of calls received through your CallRail tracking numbers.
The Total Calls by Keyword metric in CallRail tracks the number of calls received for each tracked keyword, providing insights into the effectiveness of your marketing campaigns and the keywords that drive the most phone calls.
First Time Callers is a CallRail metric that counts the number of unique callers who have never called your business before during a specific time period.
The First Time Callers by Keyword metric helps you identify which keywords are driving new callers to your business, allowing you to optimize your marketing efforts and improve your conversion rates.
The First Time Callers by Campaign metric in CallRail tracks the number of unique callers who are calling for the first time, grouped by each specific marketing campaign that generated the call.
Leads by Company is a CallRail metric that provides insight into the number of leads generated by each company in your call tracking campaign, helping businesses to identify their top-performing lead sources and evaluate the effectiveness of their marketing campaigns.
The Leads by Referrer metric in CallRail shows the number of leads generated by each referral source, providing valuable insights into which marketing channels are driving the most conversions.
Value by Call Source tracks the monetary value by source of the call, helping businesses measure the financial impact of phone interactions and identify high-value leads for greater revenue.