The Total Calls by Keyword metric in CallRail tracks the number of calls received for each tracked keyword, providing insights into the effectiveness of your marketing campaigns and the keywords that drive the most phone calls.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Calls by Keyword using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.
Total Calls by Source is a metric that shows the total number of calls received by a business, categorized by the different sources or marketing channels that drove those calls.
The First Time Callers by Campaign metric in CallRail tracks the number of unique callers who are calling for the first time, grouped by each specific marketing campaign that generated the call.
The First Time Callers by Landing Page metric shows the number of unique callers who called for the first time after landing on a specific webpage, providing insight into the effectiveness of various website pages in generating new leads for your business.
The Leads metric in CallRail tracks the number of phone calls that convert into potential sales leads for a business.
Leads by Landing Page metric in CallRail shows the number of leads generated from each specific landing page on your website, allowing you to identify which pages are driving the most conversions and optimize accordingly.
Average Duration is the average length of time a call lasts in seconds, excluding any hold time or call transfers. It helps measure agent efficiency and customer engagement.
The Average Duration by Campaign metric shows the average length of time that phone calls from a specific campaign last, helping to measure the effectiveness of marketing efforts.
This metric measures the average amount of time that website visitors spend on each landing page. It can help identify pages that are engaging and effective at keeping users' attention, as well as potential areas for improvement.