The Total Calls by Keyword metric in CallRail tracks the number of calls received for each tracked keyword, providing insights into the effectiveness of your marketing campaigns and the keywords that drive the most phone calls.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Calls by Keyword using Databox, follow these steps:
This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.
Missed Calls by Source shows the number of calls that were missed, categorized by the specific source or marketing channel from which the calls originated in CallRail.
The Answered Calls by Referrer metric shows which sources are driving the most successful calls, indicating which marketing channels are to be focused on for optimal results.
The First Time Callers by Company metric shows the number of unique callers who have contacted a company for the first time during a given period. It helps track the effectiveness of marketing efforts in attracting new customers.
The First Time Callers by Landing Page metric shows the number of unique callers who called for the first time after landing on a specific webpage, providing insight into the effectiveness of various website pages in generating new leads for your business.
The Leads by Referrer metric in CallRail shows the number of leads generated by each referral source, providing valuable insights into which marketing channels are driving the most conversions.
Average Duration is the average length of time a call lasts in seconds, excluding any hold time or call transfers. It helps measure agent efficiency and customer engagement.
The Average Duration by Company metric in CallRail shows the average amount of time it takes for a call to be completed for a particular company that is tracked by the system.
Value by Call tracks the monetary value associated with each call, helping businesses measure the financial impact of phone interactions and identify high-value leads for greater revenue.