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Coverage is a metric that measures the ratio of ads displayed to the total number of ads requested on your website. It indicates the percentage of times an ad is displayed on your site compared to the number of times it could have been displayed.

With Databox you can track all your metrics from various data sources in one place.

Coverage 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Coverage"?
The Coverage metric in Google AdSense measures the percentage of requests for ads that result in a monetized impression. A higher coverage rate indicates that more ad requests are being filled with ads, leading to more revenue for the website. However, it's also important to balance coverage with the user experience by ensuring that ads aren't overwhelming or intrusive.
Example: A website owner can use the Coverage metric to identify the number of ad requests that did not receive ads, allowing them to analyze reasons why ads failed to appear and optimize their ad setup for higher revenue potential.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Coverage in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Coverage using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Coverage on the Performance screen
  6. 6
    Get Coverage performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Coverage
Google AdSense integration with Databox Track Coverage from Google AdSense in Databox GET STARTED

Basics

  • Description
    Coverage is a metric that measures the ratio of ads displayed to the total number of ads requested on your website. It indicates the percentage of times an ad is displayed on your site compared to the number of times it could have been displayed.
  • Category
    Advertising
  • Date Added
    2016-06-15
  • Default Format
    Percentage
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

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