Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Ad Impressions using Databox, follow these steps:
Estimated earnings by platform is a metric in Google AdSense that shows the revenue generated from ad clicks and impressions on different types of devices, such as desktop and mobile.
CPC by Network is a metric in Google AdSense that shows the average cost per click on ads served on partner networks. It helps publishers understand how much they earn per click from ads displayed on partner sites and can inform decisions about which networks to partner with.
The Clicks by Country metric shows the total number of clicks earned per country for ads displayed on your site. It helps you understand which countries generate the most clicks and optimize your ad targeting and revenue accordingly.
The Ad Requests CTR by Network metric shows the click-through rate (CTR) of ads served on different ad networks. It helps optimize network performance and increase revenue.
Ad Requests RPM by Channel is a Google AdSense metric that measures revenue per thousand ad requests for a specific channel, helping publishers see which channels are generating the most revenue.
Ad Impressions by Channel measures the number of times ads were displayed on different channels like websites, videos, and apps, providing insights into ad performance and audience engagement.
Ad RPM by Bid Type is a metric that shows the revenue generated per thousand ad impressions for different types of ad bids, such as CPC or CPM. It helps publishers understand which bid types are bringing in the most revenue and adjust their ad strategy accordingly.
CTR by Network is a Google AdSense metric that measures the click-through rate of ads across different ad networks. It helps identify the best performing networks and allocate resources wisely.