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Google AdSense Ad Impressions

Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.

With Databox you can track all your metrics from various data sources in one place.

Ad Impressions 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ad Impressions"?
Ad Impressions is a metric used in Google AdSense that measures the number of times an ad has been displayed on a website. It is the first step in determining the performance of an ad campaign, as it provides insights into the visibility of the ad and its potential reach. Ad Impressions metric indicates the number of opportunities for an ad to be viewed by the user.
Example: A website has 10,000 ad impressions, meaning 10,000 times the ads were displayed to visitors.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Ad Impressions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Impressions using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Impressions on the Performance screen
  6. 6
    Get Ad Impressions performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Impressions
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google AdSense integration with Databox Track Ad Impressions from Google AdSense in Databox GET STARTED

General

  • Description
    Ad impressions is a metric used in online advertising that tracks the number of times an ad is displayed on a webpage, app or other digital platform. It does not measure clicks or engagement, only the potential exposure an ad has to viewers.
  • Category
    Advertising
  • Subcategory
    Impressions ad
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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