DataboxDatabox Databox

Google AdSense Ad Requests by Platform

Ad Requests by Platform metric measures the number of ad requests generated from different platforms such as desktop, mobile, tablet, etc. It helps in understanding the usage trend of a website/app on different devices and optimizing ad placements accordingly.

With Databox you can track all your metrics from various data sources in one place.

Ad Requests by Platform 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ad Requests by Platform"?
The Ad Requests by Platform metric is a measurement of the number of ad requests received by a website or app broken down by the various platforms or devices from which these requests originate. This can help publishers understand the distribution of their users across different platforms such as desktop, mobile, or tablet and optimize their ad strategy accordingly. Additionally, it provides insights into which platforms are generating the most ad revenue and can help identify areas for growth or improvement in the advertising strategy.
Example: Ad Requests by Platform metric can be used to identify which devices (desktop, mobile, tablet) are generating the most ad requests to optimize ad placements and target specific platforms.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad Requests by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Requests by Platform using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Requests by Platform on the Performance screen
  6. 6
    Get Ad Requests by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Requests by Platform
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google AdSense integration with Databox Track Ad Requests by Platform from Google AdSense in Databox GET STARTED

General

  • Description
    Ad Requests by Platform metric measures the number of ad requests generated from different platforms such as desktop, mobile, tablet, etc. It helps in understanding the usage trend of a website/app on different devices and optimizing ad placements accordingly.
  • Category
    Advertising
  • Subcategory
    Requests ad
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

Track all of your key business metrics from one screen

GET STARTED
Databox app preview