Social Networks (Growth & Engagement) Dashboard Template

Template created by Databox Databox
Use this free, easy-to-understand dashboard template to track and manage key activities and performance across powerful social networks, such as Facebook, LinkedIn, Twitter, and Instagram Business. Keep an eye on your most important social media metrics and evaluate if your social media marketing efforts are paying off.

Uses one-click integrations:

  • LinkedIn Company Pages LinkedIn Company Pages
  • Facebook Pages Facebook Pages
  • Twitter Twitter
  • Instagram Business Instagram Business

If you don’t use LinkedIn Company Pages, Facebook Pages, Twitter or Instagram Business, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

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What you’ll learn from this Social Networks (Growth & Engagement) Dashboard template

Measure and analyze engagement across all major social networks in real-time, including likes, views, followers count, and growth. Ramp up your social media marketing efforts by tracking:

  • How many people are following my company’s Linkedin page? View the total number of company page followers your account has at any given time. This metric is valuable as it is an indicator of the popularity, the likeability of your brand, and that your followers like your content enough to want to stay connected.
  • How do I track my Twitter followers? See the number of Twitter followers your account has in real-time, as it is a good indicator of your brand’s popularity and the quality of your tweets (content), and how it resonates with your target groups.
  • Can I track my Facebook page likes? View the total number of likes your Facebook page has amassed over a period of time.
  • How do I track daily follower count on Linkedin? Track your company page follower count daily and see how many times your post was shown on someone’s timeline within a specified time period. Compare your follower count and impressions data for the current time period to the same time period the previous week/month/year. Are you gaining more followers? Are your posts being seen by more people? If not, find out why.
  • How many new followers does my Instagram business account have? Keep track of the growth rate of your Instagram business account. View the total number of new followers your business has on Instagram in real-time and how the data for the current time period compares to the same time prior.
  • How do I measure engagement on my Facebook page? Keep track of key engagement metrics for your Facebook page on a daily basis, including total page views, engagement (likes, comments, shares, and so on). Monitor how much content is being put out by your Facebook page daily. Tracking this metric is important. As you publish more quality content, your page stands to get a higher engagement rate and so much more.

 


Pull additional data using our deep integration with Facebook Pages

What other campaign metrics can you track and visualize with our integration with Facebook Ads? Almost anything:

  • Individual campaign and ad performance
  • Clicks, downloads, leads, and sales
  • Cost per impression (CPM), click (CPC), and lead (CPL)
  • Return on ad spend (ROAS)
  • Ad spend and overall budget
  • Progress towards your campaign goals, and more

In Databox, there are almost 100 Facebook Ads metrics already built and ready for you to visualize in a variety of different ways. With Query Builder and Data Calculations, the range of different metrics and metric combinations you can track from Facebook Ads widens.

Read more about Databox’s Facebook Pages integration.


What other campaign metrics can you track and visualize with our integration with Linkedin company pages? Almost anything:

  • LinkedIn ad performance
  • Impressions, engagement, clicks, comments, and shares
  • Follower demographics
  • Pageviews and Unique views
  • Progress towards your campaign goals, and more

In Databox, there are dozens of LinkedIn metrics already built and ready for you to visualize in a variety of different ways. With Query Builder and Data Calculations, the range of different metrics and metric combinations you can track from Linkedin company pages widens.

Read more about Databox's LinkedIn Company Pages integration.


What other campaign metrics can you track and visualize with our integration with Twitter? Almost anything:

  • Twitter engagement rate
  • Return On Investment
  • Follower demographics
  • Tweet performance
  • Hashtag performance
  • Follower demographics

In Databox, there are dozens of Twitter metrics already built and ready for you to visualize in a variety of different ways. With Data Calculations, the range of different metrics and metric combinations you can track from your Twitter account widens.

Read more about Databox's Twitter Company Pages integration.


What else can you track and visualize with our deep integration with Instagram business?

When it comes to traffic and conversions, almost anything

  • Impressions and reach
  • Account performance
  • Follower growth and count
  • Website and email clicks
  • Profile visits

In Databox, there are dozens of Instagram metrics already built and ready for you to visualize in a variety of different ways. With Data Calculations, the range of different metrics and metric combinations you can track from Instagram Business account widens.

Read more about Databox's Instagram business integration.

LinkedIn Company Pages LinkedIn Company Pages metrics included in this template
  • Followers

    Total number of Acquired Followers. No historical data is available from before the initial connection.

  • Impressions

    Number of times each Update is shown Organic to LinkedIn members during the specified Date Range.

Facebook Pages Facebook Pages metrics included in this template
  • Page Engagements

    Number of People who Engaged with your Page through Reactions, Comments, Shares and Clicks during the specified Date Range.

  • Page Likes

    Number of Page Likes during the specified Date Range.

  • Posts Published

    Number of Posts Published in the specified Date Range.

Twitter Twitter metrics included in this template
  • Followers

    Total number of Followers. No historical data is available from before the initial connection.

  • Tweets

    Total number of Tweets that have been Released by the Account. No historical data is available from before the initial connection.

Instagram Business Instagram Business metrics included in this template
  • New Followers

    Number of New Acquired Followers during specified Date Range. Instagram Business does not provide net values for this metric directly via their API. We calculate this metric by subtracting the current value from the previous value to determine net change. We recommend displaying this metric on a line or bar chart to view daily fluctuations.

  • Total Followers

    Total number of Acquired Followers. Daily totals are not available for this metric. Instead, the total current value of this metric will be visualized cumulatively. No historical data is available from the initial connection.

  • Impressions

    Number of Times all of your Posts have been seen during the specified Date Range. Does not include Profile Views.

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Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

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