Impressions by Ad is a metric that measures the number of times your ad has been displayed on Pinterest to users, showing how many opportunities there are for your ad to be seen.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Ad using Databox, follow these steps:
Refine PPC and Social Media strategies with Databox's Pinterest Ads integration. Gain insights into Spend, Engagements, ROAS, and more for optimized Lead Generation, Sales Performance, and Ecommerce campaigns.
The Spend by Ad metric measures the total amount spent on each individual ad campaign on Pinterest, providing insights into budget allocation and performance analysis.
CPV by Ad Group is the cost per view metric that helps track how much you're paying for each video view within different ad groups on Pinterest.
Paid Engagement by Ad Group measures the total number of interactions with your Pinterest ads, such as clicks, saves, comments, and close-ups, within each ad group.
Earned Engagement by Ad Group measures social interactions (likes, comments, shares) generated by ads, indicating audience interest and campaign success.
Click-through rate (CTR) measures the percentage of users who clicked on a Pinterest ad after seeing it. It indicates ad performance and user engagement.
Outbound Clicks by Ad Group measures the number of clicks on an ad that lead users to external websites or landing pages, showing which ad groups drive the most traffic.
Paid Video Views by Ad Group is the total number of times a video ad has been viewed within a specific ad group on Pinterest, after a user clicked on or engaged with the ad.
Earned Video Views by Ad Group measures the number of views generated from people who watched your video ad and then went on to view other related videos or content on Pinterest.