Cost by Campaign is a metric that shows the total cost associated with a specific marketing campaign within Pardot, helping you track your expenses and optimize your budget.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Cost by Campaign using Databox, follow these steps:
Opportunities by Stage metric displays the number and value of deals at different stages of the sales pipeline, providing insight into the health of sales forecasting.
The Opportunities by Probability metric in Pardot displays the estimated likelihood of closing a deal, based on the probability assigned to each opportunity.
Opportunities Amount is the total potential revenue that can be generated from a qualified lead or prospect in Pardot.
The Prospects by Country metric shows the number of prospects in your database based on the country they are located in. It helps identify target markets and prioritize marketing efforts.
Prospects by Company shows the number of unique prospects associated with each company in your database, providing insight into the size and quality of your target accounts.
Prospects by Account Owner shows the number of prospects assigned to each account owner in Pardot. It helps track individual performance and prioritize outreach.
Total Campaigns shows the overall number of marketing campaigns that have been created in a Pardot account. It includes all active, archived and completed campaigns.
The Forms metric measures the number of times a Pardot form has been submitted, indicating the level of engagement with a company's marketing campaigns.