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Microsoft Advertising Revenue by Ad Group

Revenue by Ad Group is a metric that shows the total amount of revenue generated by each ad group. It helps advertisers understand which ad groups are driving the most revenue and optimize their campaigns for better ROI.

With Databox you can track all your metrics from various data sources in one place.

Revenue by Ad Group 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Revenue by Ad Group"?
The Revenue by Ad Group metric is a measure of the total amount of revenue generated by a particular ad group over a given period. This metric helps advertisers understand which ad groups are driving the most revenue and can be used to optimize bidding strategies and budget allocation. It takes into account all conversions that are attributed to the ad group, including purchases, sign-ups, and other goal completions. By monitoring Revenue by Ad Group, advertisers can identify high-performing ad groups and adjust their campaigns to maximize revenue.
Example: Ad Group A generated $10,000 in revenue while Ad Group B generated $5,000 in revenue for a retail company's search campaign in the last quarter.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Revenue by Ad Group in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Revenue by Ad Group using Databox, follow these steps:

  1. 1
    Connect Microsoft Advertising that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Revenue by Ad Group on the Performance screen
  6. 6
    Get Revenue by Ad Group performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Revenue by Ad Group
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Microsoft Advertising integration with Databox Track Revenue by Ad Group from Microsoft Advertising in Databox GET STARTED

General

  • Description
    Revenue by Ad Group is a metric that shows the total amount of revenue generated by each ad group. It helps advertisers understand which ad groups are driving the most revenue and optimize their campaigns for better ROI.
  • Category
    Advertising
  • Subcategory
    Revenue
  • Date Added
    2017-09-25

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Hourly, daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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