The Followers by Function metric categorizes a LinkedIn page's audience based on their job functions, providing insights on the types of professionals following the page.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Followers by Function using Databox, follow these steps:
Linkedin Demographics dashboard template looks at the followers on your company's Linkedin. It lets you know what industries and roles have enjoyed your marketing message.
LinkedIn Company pages dashboard template provides you with insights about followers growth, reach, engagement and more.
Use this LinkedIn advanced report to share high-level and in-depth metrics of your LinkedIn performance. Present key metrics like Impressions, Followers, Clicks, and more.
The ‘Total Followers’ count on LinkedIn may not always match the sum of followers when broken down by demographics, such as country or job title. This discrepancy arises from how LinkedIn tracks and categorizes user data.
LinkedIn users can have overlapping or diverse attributes that influence follower counts in breakdowns. For instance: – A user may list more than one location in their profile. – They might hold multiple job positions simultaneously. – They could list several professional roles.
As a result, a single follower may appear in multiple categories or may not be included in specific breakdowns. This leads to differences between the overall ‘Total Followers’ count and the summed totals of demographic breakdowns.
The All Page Views by Function metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Functions.
The All Page Unique Views metric tracks the number of distinct users who visit your page. It helps gauge how many individual people are exploring your company profile, excluding repeat visits from the same user. This metric provides insight into the reach and visibility of your page.
Company Home Page Views (mobile) metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand.
The Total Career Page Views by Seniority metric tracks the total number of times users visit the Careers section of your company's LinkedIn page. This metric helps assess interest in job opportunities, company culture, and employee-related content, providing insight into how many users are exploring potential career options with your company split up by Seniorities.
The Total Career Page Views by Function metric tracks the total number of times users visit the Careers section of your company's LinkedIn page. This metric helps assess interest in job opportunities, company culture, and employee-related content, providing insight into how many users are exploring potential career options with your company split up by Functions.
The Total Career Page Views by Company Size metric tracks the total number of times users visit the Careers section of your company's LinkedIn page. This metric helps assess interest in job opportunities, company culture, and employee-related content, providing insight into how many users are exploring potential career options with your company split up by Company Sizes.
Unique viewers who made engaged plays on the video. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric. Analytics data for this metric will not be available after six months.
Total video views with play-pause cycles for at least 3 seconds split up by Videos. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.