The Total Followers by Country metric measures the number of Instagram followers in a specific country, providing insights into the audience reach and engagement of an Instagram business account in different geographic regions.
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Used to show comparisons between values.
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To track Total Followers by Country using Databox, follow these steps:
This template will give you insights about your audience and followers growth. It will help you to understand your user base and drive ideas about post strategies.
Use this organic social report to share insights into overviews of your Facebook, LinkedIn, and Instagram performance.
The metric ‘Total Followers’ provides values reflecting the overall Instagram following. The values for Dimensional metrics like ‘Followers by Country’, ‘Followers by Age’, and ‘Followers by Gender’ may not be an exact match to the ‘Total Followers’ count, as Instagram allows its users to hide their personal data. The metric values for the Dimensional metrics would therefore only show the followers whose personal data is accessible.
For example – some Instagram users either do not have a Gender selected or may have a privacy setting set to hide their Gender or other personal data. If a user does not want to share their gender or age with Instagram, they will not be counted in the given metrics (‘Followers by Age’, ‘Followers by Gender’) at all. If a user shares their gender or age with Instagram, but privacy settings conceal this data (e.g. Female, Male) or the user has the ‘Custom’ option selected, they will be counted under the ‘Not specified’ dimension.
More information on this is available here.
The New Followers metric refers to the number of individuals who have decided to follow an Instagram account over a specific time period. It can help assess audience growth and the effectiveness of content and marketing efforts.
The New Posts by Media Type metric measures the number of new posts created on Instagram by the type of media shared, such as photos, videos, carousels, or reels.
The Saved metric on Instagram measures the number of times users have saved your posts to view later. It indicates the level of interest and engagement your content is generating.
Total Story Navigation measures the number of times viewers move forward or backward through your Instagram Stories. It helps evaluate content engagement and pinpoint high-performing segments.
Total Story Interactions by Story measures the level of engagement on your Instagram stories by tracking the interactions such as taps, replies, shares, and swipe-ups on each individual story post. It helps analyze content performance and audience interest.
Total Reel Replays Count by Reel is a metric that measures the number of times viewers have replayed a specific Instagram Reel video. It helps track engagement and identify popular content for future use.
Aggregated Reel Plays Count by Reel is a metric that shows the total number of times all reels have been played on your Instagram Business account. It helps track overall engagement with your reel content.
Total Interactions by Reel is a metric that calculates the sum of all interactions (likes, comments, shares) generated by a specific reel post on Instagram, providing insights into engagement levels.