Databox

Instagram Business Interactions

Interactions on Instagram measure the total number of times users engage with your content through likes, comments, shares, and saves. Monitoring this metric helps track audience engagement and campaign success.

With Databox you can track all your metrics from various data sources in one place.

Interactions 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Interactions"?
Interactions is a key metric on Instagram that measures the total number of actions taken on your content. It includes likes, comments, saves, shares, and any other form of engagement with your posts. A high interaction rate indicates that your content is resonating with your audience and can lead to increased visibility and growth on the platform. Monitoring this metric is crucial for understanding the effectiveness of your Instagram marketing efforts.
Example: A fashion brand can track Interactions metric to see how many likes, comments, and story views their latest product launch received to gauge audience engagement.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Interactions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Interactions using Databox, follow these steps:

  1. 1
    Connect Instagram Business that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Interactions on the Performance screen
  6. 6
    Get Interactions performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Interactions
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Instagram Business integration with Databox Track Interactions from Instagram Business in Databox GET STARTED

Instagram Business Interactions included in Report Templates 1

  • Details

    📢 Instagram Social Report

    Track key Instagram metrics like followers, reach, engagement rate, and story performance—pulled directly from Instagram Business. Perfect for marketers and content teams focused on growing organic reach and impact.

    Instagram Business

General

  • Description
    Interactions on Instagram measure the total number of times users engage with your content through likes, comments, shares, and saves. Monitoring this metric helps track audience engagement and campaign success.
  • Subcategory
    Interactions
  • Date Added
    2018-05-06

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 2 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

Related Metrics

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