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The Key Events metric in Google Analytics 4 measures interactions that are essential to achieving website goals, such as purchases, form submissions, and video views.

With Databox you can track all your metrics from various data sources in one place.

Key Events 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Key Events"?
Key Events metric in Google Analytics 4 is a measure of significant user interactions on a website or app that can impact business goals. These events are customizable and can include actions like sign-ups, purchases, or other conversions. Monitoring Key Events helps understand user behavior and assess the effectiveness of marketing efforts in driving desired outcomes.
Example: Monitoring the number of "Add to Cart" key events to analyze user engagement and conversion rates on an e-commerce website.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Key Events in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Key Events using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Key Events on the Performance screen
  6. 6
    Get Key Events performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Key Events
Google Analytics 4 integration with Databox Track Key Events from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Key Events metric in Google Analytics 4 measures interactions that are essential to achieving website goals, such as purchases, form submissions, and video views.
  • Category
    Website Analytics
  • Subcategory
    Events
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

Track all of your key business metrics from one screen

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