The Total Ad Revenue by Session Medium metric measures the total revenue generated from advertising by each session medium (e.g. organic search, paid search, email, etc.).
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Ad Revenue by Session Medium using Databox, follow these steps:
Engaged Sessions by Page Path and Query String measures the number of sessions where users engaged with a particular page on a website for a specified period of time, indicating strong interest or interest in the content.
Engaged Sessions by Device Category measures the number of sessions where users engaged with your website or app using each device category (desktop, mobile and tablet).
Average Purchase Revenue by Session Source shows the average revenue generated from each session, segmented by the source of the session. It helps to identify the most valuable sources of traffic for generating revenue.
Event Count by Session Campaign is a metric that shows the total number of events triggered within a session that originated from a particular campaign source or medium. It helps measure the effectiveness of campaigns by tracking user engagement through events.
The Event Count per User by Platform metric measures the average number of events triggered by each user on a specific platform within a given time period.
This metric indicates the average number of events triggered per session, segmented by country. It helps to understand user engagement and behavior on the website, comparing different regions.
The Total Ad Revenue by Platform metric measures the sum of all revenue generated from advertising across different platforms, such as desktop and mobile, within a specified period of time, providing insights into the effectiveness of ad campaigns and platform performance.
Total Users by Medium is a metric in Google Analytics 4 that shows the number of users who accessed your website or app through different sources or traffic mediums such as organic search, direct, social media, or referral. This metric helps you understand which traffic mediums are driving the most traffic to your website, and can be used to optimize your marketing efforts.