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Google Analytics 4 New Users by Platform

The New Users by Platform metric in Google Analytics 4 shows the number of first-time users visiting your website/app categorized by the platform they are using, such as desktop, mobile, or tablet.

With Databox you can track all your metrics from various data sources in one place.

New Users by Platform 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "New Users by Platform"?
The New Users by Platform metric in Google Analytics 4 measures the number of unique users who visit and engage with a website or app for the first time, categorized by the platform they used such as desktop, mobile, tablet, gaming console, etc. This metric is useful in identifying which platforms are driving the most traffic and attracting new visitors to a website or app. It can also provide insights into user behavior and preferences across different platforms, offering opportunities to optimize user experience and improve engagement.
Example: Example use case: A mobile app company wants to track the number of new users by platform to evaluate the effectiveness of recent marketing campaigns and identify areas for improvement in app performance.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track New Users by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track New Users by Platform using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put New Users by Platform on the Performance screen
  6. 6
    Get New Users by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of New Users by Platform
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Analytics 4 integration with Databox Track New Users by Platform from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The New Users by Platform metric in Google Analytics 4 shows the number of first-time users visiting your website/app categorized by the platform they are using, such as desktop, mobile, or tablet.
  • Category
    Website Analytics
  • Subcategory
    Users
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

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