The Event Value by Medium metric in Google Analytics 4 measures the total value of all events attributed to each traffic source or medium, helping businesses identify the most valuable channels for conversions and revenue generation.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Event Value by Medium using Databox, follow these steps:
Sessions by Event metric measures the number of sessions during which a specific event occurred. It helps track the level of engagement with event-specific interactions on a website or app.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
The Event Count by Session Medium metric in GoogleAnalytics4 shows the total number of events triggered by users within each session, grouped by the medium that drove the traffic. It provides insight into which mediums are driving the most engagement on your site.
The Event Value metric is a custom metric that can be assigned to events in Google Analytics 4. It allows you to assign a monetary value to specific user actions or events, giving you a more complete picture of the ROI of your marketing efforts.
Sessions per User by Source is a metric that shows the average number of sessions per user for each traffic source. It can help you understand how engaged users are with your website or app and how effective each traffic source is at driving user behavior.
Total Users by Session Medium metric in Google Analytics 4 measures the number of unique users who visited the website over a given period and are segmented by the session medium (e.g. organic search, paid search, direct traffic, etc.).
The Total Users by Session Default Channel Group metric measures the total number of users who accessed a website or app during a specific period of time, grouped by their default channel such as organic search, social media, direct, referral, or paid search.
The Key Events metric in Google Analytics 4 measures interactions that are essential to achieving website goals, such as purchases, form submissions, and video views.