ARPPU by Source is a Google Analytics 4 metric that measures the average revenue per paying user by the source of traffic. It helps you evaluate the value of your customer base from different sources and optimize your marketing efforts.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Source using Databox, follow these steps:
The Sessions by Session Google Ads Keyword Text metric in Google Analytics 4 measures the number of sessions in which a specific Google Ads keyword was responsible for driving traffic to a website. It helps marketers evaluate the effectiveness of their Google Ads campaigns and optimize them to improve their website's performance.
Engaged Sessions by Source is a Google Analytics 4 metric that measures the number of sessions where users interacted with the website, by source, in a given time period. It helps to understand which sources drive the most engaged traffic to a website.
Engaged Sessions by Session Medium measures the number of sessions on your website that had a specific level of engagement based on user behavior, filtered by the medium through which they arrived.
The Conversions by Platform metric in Google Analytics 4 measures the number of conversions attributed to each platform type (such as desktop, mobile, or tablet) that contributed to a conversion event.
The Event Value by Session Source metric measures the total value generated by events for each traffic source. It helps to identify which sources are driving the most valuable user engagement on your website or app.
Purchase Revenue is a metric that shows the total amount of revenue generated from online purchases made on a website or app.
Total Revenue by Source is a metric in Google Analytics 4 that calculates the total income generated by traffic sources that led to conversions on your website. This metric provides insights into the effectiveness of different marketing channels in driving revenue and can help optimize your marketing campaigns.
The Key Events by Session Campaign metric in Google Analytics 4 measures the average number of key events triggered by users within a session, categorized by campaign sources. This helps track the effectiveness of different campaign sources in driving user engagement.