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Google Analytics 4 Sessions per User by Medium

The Sessions per User by Medium metric in Google Analytics 4 measures the average number of website sessions a user has on each traffic source or medium, such as organic search or social media. It helps to understand how engaged users are on different channels and which ones are driving the most traffic.

With Databox you can track all your metrics from various data sources in one place.

Sessions per User by Medium 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Sessions per User by Medium"?
The Sessions per User by Medium metric in Google Analytics 4 provides insight into how many times a user interacts with your website or app based on the medium through which they arrived. It measures the average number of sessions per user, based on the channel or medium used to access your site, providing valuable information about user engagement and channel effectiveness. This metric is essential for marketers who want to optimize their marketing strategies based on user behavior and identify the most effective channels for driving engagement.
Example: Analyzing the Sessions per User by Medium allows a hotel business to compare the number of sessions from returning users who book through direct and organic methods.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Sessions per User by Medium in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Sessions per User by Medium using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Sessions per User by Medium on the Performance screen
  6. 6
    Get Sessions per User by Medium performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Sessions per User by Medium
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Sessions per User by Medium from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Sessions per User by Medium metric in Google Analytics 4 measures the average number of website sessions a user has on each traffic source or medium, such as organic search or social media. It helps to understand how engaged users are on different channels and which ones are driving the most traffic.
  • Category
    Website Analytics
  • Subcategory
    Sessions
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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