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Google Analytics 4
Engagement Rate by Device Category
The Engagement Rate by Device Category metric shows the level of user engagement on your website or app, segmented by device type such as desktop, mobile, or tablet.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Engagement Rate by Device Category"?
The Engagement Rate by Device Category metric in Google Analytics 4 measures the level of interaction and involvement that visitors have with your website, app, or other digital properties, based on their device type (such as desktop, mobile, or tablet). This metric indicates how engaged your audience is by providing insights into how visitors interact with your content across different devices, allowing you to tailor your digital marketing efforts accordingly.
Example: Engagement Rate by Device Category can help a gaming company understand which devices (desktop, mobile, tablet) their players are using the most and adjust their marketing strategies accordingly.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Engagement Rate by Device Category in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Device Category using Databox, follow these steps:
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1Connect Google Analytics 4 that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Engagement Rate by Device Category on the Performance screen
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6Get Engagement Rate by Device Category performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Engagement Rate by Device Category
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionThe Engagement Rate by Device Category metric shows the level of user engagement on your website or app, segmented by device type such as desktop, mobile, or tablet.
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CategoryWebsite Analytics
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SubcategoryEngagement
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Date Added2021-01-19
Specification
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Metric Typegeneral
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DimensionalYes
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Maximum Value1
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Decimal DigitsYes
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly and yearly.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 36 months ago midnight to tomorrow.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Default FormatPercentage
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Cumulative GraphNo
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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