The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Purchase Revenue by Medium using Databox, follow these steps:
Average Session Duration is the average length of time visitors spend on your website during a single session, measured in seconds. This metric provides insight into visitor engagement and can help identify areas for improvement in site content or user experience.
The percentage of Users who triggered any Conversion Event.
The Items Purchased metric in Google Analytics 4 measures the total number of products or items purchased by users during a given time period. This metric helps businesses understand the popularity and performance of their products or inventory.
Engaged Sessions by Session Source measures the number of sessions that included at least one engagement event, such as a scroll or click, grouped by the source (e.g. direct, organic, social). It helps identify which sources drive the highest levels of user engagement on your website.
ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
Engagement Rate by Page Title is a Google Analytics 4 metric that measures the level of user engagement for each page title on a website, taking into account the number of sessions with interactions divided by the total number of sessions on that page. It helps identify which page titles are more engaging for users, and can guide optimization efforts.
The Event Count per User by Session Source metric measures the average number of events triggered by each user, segmented by the source of the session. It helps to understand the engagement levels of users from different traffic sources.
User Engagement by Session Medium measures the level of user engagement on your website or app by session medium such as organic search, paid search, social, etc., helping you understand which medium is driving the most engaged users.