The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Purchase Revenue by Medium using Databox, follow these steps:
The Sessions by Source metric tracks the number of visits (sessions) to your website or app, grouped by the source that drove the traffic.
Sessions by Country metric measures the number of website sessions originating from different countries. It helps to identify the regions where the website is most popular and can help in targeting specific audiences effectively.
Engaged Sessions by Event is a Google Analytics 4 metric that measures the number of unique sessions during which a specific event occurred at least once. It helps to understand how many sessions were actively engaging with a specific aspect of your website or app.
The Event Count per User by Session Source metric measures the average number of events triggered by each user, segmented by the source of the session. It helps to understand the engagement levels of users from different traffic sources.
The Event Value metric is a custom metric that can be assigned to events in Google Analytics 4. It allows you to assign a monetary value to specific user actions or events, giving you a more complete picture of the ROI of your marketing efforts.
The Purchase Revenue by Source metric tracks the total revenue generated by each traffic source for purchases made on your website.
Purchase Revenue by Session Medium metric tracks the total revenue generated from completed purchases for each medium which brought users to your website. It helps to identify which marketing channels are generating the most revenue and optimize the marketing spend accordingly.
The Sessions per User metric in Google Analytics 4 shows the average number of sessions per user during a specific time period. It indicates how frequently users are returning to the website and engaging with its content.