Engagement Rate by Session Medium measures the level of user engagement with a website based on the medium that drove the session, such as organic search or social media. It is calculated as the total number of engagement events divided by the total number of sessions, expressed as a percentage.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Session Medium using Databox, follow these steps:
The Sessions by Page Path and Query String metric in Google Analytics 4 measures the number of sessions that include a specific web page path, helping to identify popular content and potential site issues.
Engaged Sessions by Device Category measures the number of sessions where users engaged with your website or app using each device category (desktop, mobile and tablet).
Conversions by Session Default Channel Group metric shows the number of completed goals divided by the total number of sessions, grouped by default channel grouping. It helps to understand which channels drive the most valuable traffic to the website.
The Average Purchase Revenue by Event metric in Google Analytics 4 calculates the average revenue generated per purchase event, giving insights into the effective revenue-generating events.
The Events per Session by Device Category metric measures the average number of events triggered by users during a single session, segmented by device category (such as desktop, mobile, or tablet). It helps to understand the level of user engagement with your website or app across different device types.
The Total Revenue by Platform metric measures the total amount of revenue generated by each platform (e.g. desktop, mobile) that visitors use to access your website or app.
The Total Users by Event metric shows the unique number of users who triggered a specific event on your website or app within a selected time period.
This metric tracks the number of unique users who accessed a website through a specific Google Ads keyword and had at least one session within a given time period.