Engagement Rate by Session Medium measures the level of user engagement with a website based on the medium that drove the session, such as organic search or social media. It is calculated as the total number of engagement events divided by the total number of sessions, expressed as a percentage.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Session Medium using Databox, follow these steps:
Conversions by Device Category metric measures the number of conversions made by visitors categorized by their device types such as desktop, mobile, and tablet. This metric helps you identify which device type is driving the majority of your conversions, allowing you to optimize your website or campaigns accordingly.
The Active Users by Session Source metric in Google Analytics 4 provides the number of unique users who have interacted with the website or app during a specific time period, segmented by the source of their session (e.g. direct, organic search, referral, social, etc.).
The Active Users by Country metric helps you understand the number of engaged users per country. This metric is important to understand where your audience is located and which countries are more effective for targeting ads.
Average Purchase Revenue by Session Source shows the average revenue generated from each session, segmented by the source of the session. It helps to identify the most valuable sources of traffic for generating revenue.
The Events per Session by Session Medium metric in Google Analytics 4 measures the average number of events triggered during a user session, grouped by the medium through which the user came to the site (such as organic search, social media, or email). It helps you understand which acquisition channels are driving more user engagement and interaction with your website or app.
The Views by Session Source metric in Google Analytics 4 measures the number of page views generated by each traffic source, including direct, organic search, social media, email, and referral traffic, within a single session.
Total Ad Revenue is a metric that measures the total income generated from all types of ads on a website or app. It includes revenue from clicks, impressions, affiliate marketing, and sponsored content.
The User Engagement by Device Category metric measures the level of interaction and activity of website visitors segmented by the device categories they use, such as desktop, mobile, and tablet.