Engagement Rate by Session Medium measures the level of user engagement with a website based on the medium that drove the session, such as organic search or social media. It is calculated as the total number of engagement events divided by the total number of sessions, expressed as a percentage.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Session Medium using Databox, follow these steps:
The Sessions by Session Default Channel Group metric in Google Analytics 4 reports the number of sessions attributed to each default channel group, which categorizes traffic sources such as organic search, social media, paid search, and direct traffic.
The Items Purchased by Session Default Channel Group metric in Google Analytics 4 measures the number of items purchased by users based on their acquisition channel such as organic search, direct, referral, social, and paid search.
ARPPU (Average Revenue Per Paying User) by Medium measures the average revenue earned from each paying user within a specific traffic source or marketing channel. It helps identify the most profitable sources of traffic and assists in optimizing marketing campaigns.
The Event Count metric in Google Analytics 4 measures the total number of times a specific event has occurred on your website or app, giving you insight into user engagement and behavior.
The Event Count by Session Medium metric in GoogleAnalytics4 shows the total number of events triggered by users within each session, grouped by the medium that drove the traffic. It provides insight into which mediums are driving the most engagement on your site.
The Events per Session by Session Source metric shows the average number of events triggered during a session, segmented by the source of traffic that brought the user to the site. It helps identify which sources of traffic generate the highest engagement levels.
Total revenue generated from all sessions grouped by default channel (organic, direct, referral, etc.).
The Total Users by Country metric shows the total number of unique users who have visited a website or app from each country during a specified time period. It helps businesses understand their audience demographics and optimize their marketing strategies accordingly.