Engagement Rate by Medium is a metric in GoogleAnalytics4 that measures the level of engagement users have with your website or app by different sources of traffic such as organic or paid search, social media, email, etc. It helps you understand which sources are driving the highest engagement and adjust your marketing efforts accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Medium using Databox, follow these steps:
The Conversions by Session Medium metric measures the number of conversions driven by each traffic medium or source, such as organic search, direct, referral, paid search, social media, and email. It helps identify which medium is driving the most conversions and enables optimization of marketing efforts accordingly.
The Average Purchase Revenue by Platform metric is a Google Analytics 4 metric that measures the average revenue generated by each purchase transaction on your website or app, broken down by the platform used by the customer to make the purchase.
Engagement Rate by Platform measures the level of user engagement with a website or app across different platforms (such as desktop, mobile, or tablet) as a percentage of total sessions. It helps identify which platform is yielding the highest level of engagement and can guide optimization efforts to improve overall user experience.
The Event Count by Country metric in Google Analytics 4 measures the number of user-initiated actions or events tracked on your website, app, or other digital platform by country location. It allows you to understand which countries are driving the most user engagement and take action to optimize user experiences and campaigns for those regions.
Event Count per User by Page Title is a Google Analytics 4 metric that counts the number of times users trigger specific events on a webpage, such as clicks or form submissions, divided by the number of unique users who visited the page. This metric helps identify how engaged users are with specific page titles on a website.
The Event Value by Source metric in Google Analytics 4 measures the total value generated by events grouped by the source. It helps you identify which sources are driving the most valuable actions on your website or app.
New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.
The Key Events by Session Campaign metric in Google Analytics 4 measures the average number of key events triggered by users within a session, categorized by campaign sources. This helps track the effectiveness of different campaign sources in driving user engagement.