The Event Count by Device Category metric in Google Analytics 4 measures the number of events triggered by users on different device categories, such as desktop, mobile, and tablet. This metric helps to identify the device category that drives the most engagement on a website or app.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Event Count by Device Category using Databox, follow these steps:
The Transactions by Session Default Channel Group metric in Google Analytics 4 shows the total number of transactions that occurred during a user session, grouped by the default channel that brought the user to the website or app.
Engaged Sessions by Device Category measures the number of sessions where users engaged with your website or app using each device category (desktop, mobile and tablet).
Active Users by Device Category metric shows the number of users currently engaged with your website or app, categorized by the type of device they are using - desktop/laptop, tablet, or mobile devices.
The Event Value by Medium metric in Google Analytics 4 measures the total value of all events attributed to each traffic source or medium, helping businesses identify the most valuable channels for conversions and revenue generation.
The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
The Total Ad Revenue by Platform metric measures the sum of all revenue generated from advertising across different platforms, such as desktop and mobile, within a specified period of time, providing insights into the effectiveness of ad campaigns and platform performance.
The Total Users by Page Title metric in Google Analytics 4 shows the number of unique users who have accessed a particular page on a website within a specific time period.
The Total Users by Session Default Channel Group metric measures the total number of users who accessed a website or app during a specific period of time, grouped by their default channel such as organic search, social media, direct, referral, or paid search.