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Google Analytics 4 Active Users by Source

The Active Users by Source metric provides insight into the number of unique users who interacted with your website or app, segmented by the source they originated from (like Google, Facebook, etc.) over a selected time period.

With Databox you can track all your metrics from various data sources in one place.

Active Users by Source 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Active Users by Source"?
The Active Users by Source metric in Google Analytics 4 provides insights into how many active users are currently engaged on your website or app, categorized by the source of their traffic (such as organic search, referral, social media, direct, and more). This helps you understand which sources are driving the most engagement and user activity, allowing you to optimize your marketing strategies accordingly.
Example: Active Users by Source: understanding which traffic sources have the most engaged visitors for a website, enabling analysis on insights like marketing efforts and identifying potential areas for improvement.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Active Users by Source in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Active Users by Source using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Active Users by Source on the Performance screen
  6. 6
    Get Active Users by Source performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Active Users by Source
Google Analytics 4 integration with Databox Track Active Users by Source from Google Analytics 4 in Databox GET STARTED

Basics

  • Description
    The Active Users by Source metric provides insight into the number of unique users who interacted with your website or app, segmented by the source they originated from (like Google, Facebook, etc.) over a selected time period.
  • Category
    Website Analytics
  • Subcategory
    Users
  • Date Added
    2021-01-19
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsdata.googleapis.com/v1beta/properties/{propertyId}:runReport

Track all of your key business metrics from one screen

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