The Active Users by Source metric provides insight into the number of unique users who interacted with your website or app, segmented by the source they originated from (like Google, Facebook, etc.) over a selected time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Source using Databox, follow these steps:
The Sessions by Page path and Screen Class metric measures the number of sessions that include a specific page or screen class within an app or website. It can help you understand which pages or screens are most popular and which ones may need improvement to increase engagement.
Active Users by Device Category metric shows the number of users currently engaged with your website or app, categorized by the type of device they are using - desktop/laptop, tablet, or mobile devices.
The Average Revenue Per Paying User (ARPPU) is a metric that measures the average revenue generated by each paying customer over a specified time period. It helps businesses determine how much value they are deriving from their paying customers and to identify areas that need improvement to increase revenue.
Engagement Rate by Page Path is a metric in Google Analytics 4 that measures the amount of engagement (e.g. time on page, interactions) per page view, averaged across all pageviews for a given page path. It helps quantify the effectiveness of content on a particular page in driving user engagement.
Engagement Rate by Platform measures the level of user engagement with a website or app across different platforms (such as desktop, mobile, or tablet) as a percentage of total sessions. It helps identify which platform is yielding the highest level of engagement and can guide optimization efforts to improve overall user experience.
The Total Ad Revenue by Session Source metric shows the sum of revenue generated from advertisements based on the source of the session (such as direct, organic search, social media, etc.) for a given time period.
The Total Users by Event metric shows the unique number of users who triggered a specific event on your website or app within a selected time period.
The User Engagement Duration by Session Source/Medium metric measures the average amount of time users spend on a website or app based on the source or medium that drove them to the platform. This helps to understand the effectiveness of different sources in engaging users.