Active Users by Device Category metric shows the number of users currently engaged with your website or app, categorized by the type of device they are using - desktop/laptop, tablet, or mobile devices.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active Users by Device Category using Databox, follow these steps:
Use this GA4 advanced report to share high-level and in-depth metrics of your website performance. Present key insights like Sessions, Pageviews, Audience Behavior, and more.
The Sessions by Source metric tracks the number of visits (sessions) to your website or app, grouped by the source that drove the traffic.
Bounce Rate is a metric in Google Analytics that represents the percentage of visitors who leave a website without interacting with other pages or elements on the site.
The Transactions per Purchaser by Session Default Channel Group metric measures the average number of transactions made by a single purchaser within a session, broken down by the channel group that drove the session.
The Active Users by Source metric provides insight into the number of unique users who interacted with your website or app, segmented by the source they originated from (like Google, Facebook, etc.) over a selected time period.
The Event Count by Session Medium metric in GoogleAnalytics4 shows the total number of events triggered by users within each session, grouped by the medium that drove the traffic. It provides insight into which mediums are driving the most engagement on your site.
The New Users by Session Medium metric in GoogleAnalytics4 shows the number of new users by the medium (such as organic search, social, email, etc.) in the selected time period.
Purchase Revenue by Session Medium metric tracks the total revenue generated from completed purchases for each medium which brought users to your website. It helps to identify which marketing channels are generating the most revenue and optimize the marketing spend accordingly.
The Total Ad Revenue by Device Category metric measures the total revenue generated from advertising across different device categories such as mobile, desktop and tablet.