ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Session Medium using Databox, follow these steps:
Views per Session is a Google Analytics 4 metric that calculates the average number of pages viewed during a single session on your website or app.
Conversions by Session Default Channel Group metric shows the number of completed goals divided by the total number of sessions, grouped by default channel grouping. It helps to understand which channels drive the most valuable traffic to the website.
Engagement Rate is a metric that measures how users interact with your website or app. It captures the percentage of sessions in which users engaged with your site, such as clicking on a link, watching a video or scrolling through content.
The Event Count by Page Path metric measures the number of events triggered on specific pages of a website, allowing for analysis of user behavior and engagement on specific pages.
The Purchase Revenue by Page Title metric measures the total revenue generated by purchases made on specific pages of a website. It helps identify which pages are the most effective in driving revenue and informs website optimization strategies.
The Purchase Revenue by Event metric measures the total amount of revenue generated from purchases attributed to specific events, such as product clicks or add to cart actions, in a given time period.
The Views by Platform metric in Google Analytics 4 shows the number of views generated by each platform (such as desktop, mobile, tablet) on your website or app, helping you understand which devices are most popular among your users.
The Total Users by Session Default Channel Group metric measures the total number of users who accessed a website or app during a specific period of time, grouped by their default channel such as organic search, social media, direct, referral, or paid search.