ARPPU by Session Medium is a metric that measures the average revenue per paying user based on the traffic source (organic, paid, social, etc.) that led to the session. It gives insights into the effectiveness of different marketing channels in generating revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Session Medium using Databox, follow these steps:
The Sessions by Session Source metric shows the number of sessions generated by different sources like direct traffic, organic search, referral, email, social media, paid search, etc., and helps in analyzing the effectiveness of various marketing channels in driving traffic to a website.
Average Session Duration is the average length of time visitors spend on your website during a single session, measured in seconds. This metric provides insight into visitor engagement and can help identify areas for improvement in site content or user experience.
Engaged Sessions by Source is a Google Analytics 4 metric that measures the number of sessions where users interacted with the website, by source, in a given time period. It helps to understand which sources drive the most engaged traffic to a website.
Conversions by Event is a Google Analytics 4 metric that measures the number of conversions (e.g. purchases, sign-ups) resulting from specific events (e.g. button clicks, form submissions) triggered on your website or app.
The Active Users by Source metric provides insight into the number of unique users who interacted with your website or app, segmented by the source they originated from (like Google, Facebook, etc.) over a selected time period.
The Engagement Rate by Device Category metric shows the level of user engagement on your website or app, segmented by device type such as desktop, mobile, or tablet.
Engagement Rate by Event is a metric that measures the level of interaction and interest your audience has with your content. It calculates the percentage of sessions that included a specific event type, such as video views or button clicks.
The Event Count per User by Event metric shows the average number of times an event occurs per user over a selected period of time. This helps to understand the engagement level of users with specific events and can help identify which events are the most popular or effective in driving conversions.