Purchase Revenue by Platform is a Google Analytics 4 metric that shows the revenue generated from purchases across different platforms, such as desktop, mobile, and tablet. Its main purpose is to help businesses determine which platform is generating the most revenue and optimize their marketing efforts accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Purchase Revenue by Platform using Databox, follow these steps:
The Sessions by Page path and Screen Class metric measures the number of sessions that include a specific page or screen class within an app or website. It can help you understand which pages or screens are most popular and which ones may need improvement to increase engagement.
The Items Purchased metric in Google Analytics 4 measures the total number of products or items purchased by users during a given time period. This metric helps businesses understand the popularity and performance of their products or inventory.
Conversions by Source is a metric that measures how many conversions (goals completed) were generated by each traffic source on your website, such as organic search, referral, social media, or paid search.
The Event Value by Page Title metric shows the total value generated by events on a certain page title, allowing you to see which pages are driving the most valuable actions on your website or app.
The Total Ad Revenue by Session Medium metric measures the total revenue generated from advertising by each session medium (e.g. organic search, paid search, email, etc.).
The Total Revenue by Platform metric measures the total amount of revenue generated by each platform (e.g. desktop, mobile) that visitors use to access your website or app.
The Total Users by Event metric shows the unique number of users who triggered a specific event on your website or app within a selected time period.
The Key Events metric in Google Analytics 4 measures interactions that are essential to achieving website goals, such as purchases, form submissions, and video views.