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Google Analytics 4 Total Ad Revenue by Device Category

The Total Ad Revenue by Device Category metric measures the total revenue generated from advertising across different device categories such as mobile, desktop and tablet.

With Databox you can track all your metrics from various data sources in one place.

Total Ad Revenue by Device Category 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Total Ad Revenue by Device Category"?
The Total Ad Revenue by Device Category metric in Google Analytics 4 measures the total revenue generated from advertisements across different device categories, such as desktop, mobile, and tablet. This metric helps businesses understand which device category is driving the most ad revenue and optimize their advertising campaigns accordingly. By analyzing this metric, businesses can gain insights into how users interact with their ads on different devices and make data-driven decisions to maximize their return on ad spend.
Example: Total Ad Revenue by Device Category can be used to identify which device category generates the most revenue from ads, which can help in optimizing ad campaigns for specific devices.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Ad Revenue by Device Category in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Ad Revenue by Device Category using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Ad Revenue by Device Category on the Performance screen
  6. 6
    Get Total Ad Revenue by Device Category performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Ad Revenue by Device Category
Google Analytics 4 integration with Databox Track Total Ad Revenue by Device Category from Google Analytics 4 in Databox GET STARTED

Basics

  • Description
    The Total Ad Revenue by Device Category metric measures the total revenue generated from advertising across different device categories such as mobile, desktop and tablet.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsdata.googleapis.com/v1beta/properties/{propertyId}:runReport

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