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Google Analytics 4 Key Events by Session Source/Medium

Key Events by Session Source/Medium metric shows the number of specific actions taken by users based on where they came from (Source/Medium) in a session.

With Databox you can track all your metrics from various data sources in one place.

Key Events by Session Source/Medium 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Key Events by Session Source/Medium"?
The Key events by Session Source/Medium metric in Google Analytics 4 tracks the number of designated key events (such as sign-ups, purchases, or other important user interactions) that occur based on the source and medium through which the sessions originated. This metric helps to understand which sources and mediums drive the most valuable user interactions on your website or app, providing insights into the effectiveness of different marketing channels in driving conversions. By analyzing this metric, businesses can optimize their marketing strategies to focus on the most successful sources and mediums for driving key user actions.
Example: Analyzing key events by Session Source/Medium metric to identify which marketing channel generates the most engagement and conversions for an e-commerce website.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Key Events by Session Source/Medium in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Key Events by Session Source/Medium using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Key Events by Session Source/Medium on the Performance screen
  6. 6
    Get Key Events by Session Source/Medium performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Key Events by Session Source/Medium
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

Get instant insights into your top-performing metrics
Google Analytics 4 integration with Databox Track Key Events by Session Source/Medium from Google Analytics 4 in Databox GET STARTED

General

  • Description
    Key Events by Session Source/Medium metric shows the number of specific actions taken by users based on where they came from (Source/Medium) in a session.
  • Category
    Website Analytics
  • Subcategory
    Events
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

Related Metrics

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