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Google Analytics 4 Transactions per Purchaser by Session Source

This metric calculates the number of transactions made by unique purchasers, grouped by the source of the session that led to the transaction.

With Databox you can track all your metrics from various data sources in one place.

Transactions per Purchaser by Session Source 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Transactions per Purchaser by Session Source"?
The Transactions per Purchaser by Session source metric measures the average number of transactions made by a unique purchaser coming from a specific session source within a selected time period. This metric helps businesses understand the conversion rate of purchasers from each session source and determine which sources are generating the most valuable traffic.
Example: An e-commerce company wants to analyze which marketing channel brings customers who are more likely to make repeat purchases. They use the Transactions per Purchaser by Session source metric to compare the number of transactions made by repeat customers referred by different traffic sources.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Transactions per Purchaser by Session Source in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Transactions per Purchaser by Session Source using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Transactions per Purchaser by Session Source on the Performance screen
  6. 6
    Get Transactions per Purchaser by Session Source performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Transactions per Purchaser by Session Source
Goals

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Scorecards

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Transactions per Purchaser by Session Source from Google Analytics 4 in Databox GET STARTED

Basics

  • Description
    This metric calculates the number of transactions made by unique purchasers, grouped by the source of the session that led to the transaction.
  • Category
    Website Analytics
  • Subcategory
    Transactions
  • Date Added
    2021-01-19
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://analyticsdata.googleapis.com/v1beta/properties/{propertyId}:runReport

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