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Google Analytics 4 Total Revenue by Session Medium

The Total Revenue by Session Medium metric shows the total amount of revenue generated from each traffic source medium, such as organic search, referral, or paid search, during a specific period of time in Google Analytics 4.

With Databox you can track all your metrics from various data sources in one place.

Total Revenue by Session Medium 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Total Revenue by Session Medium"?
The Total Revenue by Session Medium metric in Google Analytics 4 measures the total revenue generated by each session medium that brought users to your website or app. This metric helps you understand which channels are most effective in driving revenue, allowing you to optimize your marketing efforts to improve ROI. Session Mediums can include direct traffic, organic search, paid search, social media, email, and referral traffic. By analyzing this metric, you can identify which mediums are performing well, which ones need improvement, and adjust your marketing strategies accordingly.
Example: Total Revenue by Session Medium can help a company determine which marketing channels are driving the highest revenue and focus their efforts on those channels. For example, a company might find that email marketing generates more revenue per session compared to social media.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Total Revenue by Session Medium in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Total Revenue by Session Medium using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Total Revenue by Session Medium on the Performance screen
  6. 6
    Get Total Revenue by Session Medium performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Total Revenue by Session Medium
Goals

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Metric Digest

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Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Total Revenue by Session Medium from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Total Revenue by Session Medium metric shows the total amount of revenue generated from each traffic source medium, such as organic search, referral, or paid search, during a specific period of time in Google Analytics 4.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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