ARPPU by Event is a Google Analytics 4 metric that calculates the average revenue per paying user, specifically for the chosen event. It helps to measure the effectiveness of revenue-generating events and optimize them for higher returns.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track ARPPU by Event using Databox, follow these steps:
Engaged Sessions by Medium is a Google Analytics 4 metric that shows the number of sessions where users were engaged, based on specific mediums like paid search, organic search, social media, and others. It measures the quality of sessions and helps determine the effectiveness of each medium in driving user engagement.
Active Users by Platform metric in Google Analytics 4 measures the number of users who have interacted with a website or app using a specific platform (such as desktop, mobile, tablet) during a specified period of time.
The Events per Session by Page Title metric shows the average number of events triggered during a user session for a specific page title. This metric can help identify which pages are engaging users and driving interactions on your website.
The Purchase Revenue by Medium metric in Google Analytics 4 measures the revenue generated from purchases on your website or app, segmented by the medium or source of traffic, such as social media, search engines, or display ads.
The Sessions per User by Device Category metric measures the average number of times users are accessing a website or app on a particular device type, such as desktop, mobile, or tablet.
Total Ad Revenue is a metric that measures the total income generated from all types of ads on a website or app. It includes revenue from clicks, impressions, affiliate marketing, and sponsored content.
Total Users by Session Medium metric in Google Analytics 4 measures the number of unique users who visited the website over a given period and are segmented by the session medium (e.g. organic search, paid search, direct traffic, etc.).
The User Engagement by Page Path metric measures how engaging each page on your website is to visitors, based on factors such as time spent on page, interactions, and conversions. This allows you to identify which pages are performing well and which ones may need improvements to increase user engagement.