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Google Analytics 4 Average Purchase Revenue by Platform

The Average Purchase Revenue by Platform metric is a Google Analytics 4 metric that measures the average revenue generated by each purchase transaction on your website or app, broken down by the platform used by the customer to make the purchase.

With Databox you can track all your metrics from various data sources in one place.

Average Purchase Revenue by Platform 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Average Purchase Revenue by Platform"?
The Average Purchase Revenue by Platform metric measures the average amount of revenue generated per purchase on each platform or device. This provides insights into which platform or device is driving the most revenue per purchase, and can be used to optimize marketing strategies and user experiences on specific platforms to increase revenue.
Example: The Average Purchase Revenue by Platform metric shows that iOS users spend $50 per transaction while Android users spend $30, prompting a focus on improving the user experience for Android users to increase revenue.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Average Purchase Revenue by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Average Purchase Revenue by Platform using Databox, follow these steps:

  1. 1
    Connect Google Analytics 4 that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Average Purchase Revenue by Platform on the Performance screen
  6. 6
    Get Average Purchase Revenue by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Average Purchase Revenue by Platform
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google Analytics 4 integration with Databox Track Average Purchase Revenue by Platform from Google Analytics 4 in Databox GET STARTED

General

  • Description
    The Average Purchase Revenue by Platform metric is a Google Analytics 4 metric that measures the average revenue generated by each purchase transaction on your website or app, broken down by the platform used by the customer to make the purchase.
  • Category
    Website Analytics
  • Subcategory
    Revenue
  • Date Added
    2021-01-19

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago midnight to tomorrow.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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