The Conversions by Platform metric in Google Analytics 4 measures the number of conversions attributed to each platform type (such as desktop, mobile, or tablet) that contributed to a conversion event.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Conversions by Platform using Databox, follow these steps:
Sessions are a collection of interactions that take place on a website within a specified time frame. Each session can include multiple pageviews, events, and other actions taken by a user.
The Items Purchased by Session Default Channel Group metric in Google Analytics 4 measures the number of items purchased by users based on their acquisition channel such as organic search, direct, referral, social, and paid search.
Engaged Sessions by Page Path and Query String measures the number of sessions where users engaged with a particular page on a website for a specified period of time, indicating strong interest or interest in the content.
The Event Value by Platform metric in Google Analytics 4 measures the total value of all events that occurred on different platforms such as desktop, mobile, and tablet. It helps to analyze the performance of events across different platforms and optimize the user experience accordingly.
The Event Value by Device Category metric shows the total value of events triggered by users on different types of devices like desktop, mobile, or tablet. This helps analyze the behavior of users on various devices and optimize user experience accordingly.
The Events per Session by Platform metric in Google Analytics 4 measures the total number of events triggered during a session, grouped by the platform on which the session occurs (e.g. desktop, mobile, tablet). This metric can reveal insights into user engagement levels across different platforms.
The Total Ad Revenue by Medium metric in Google Analytics 4 measures the total revenue generated from advertising campaigns, broken down by the medium used to deliver ads (e.g. display, search, social).
Total Users by Medium is a metric in Google Analytics 4 that shows the number of users who accessed your website or app through different sources or traffic mediums such as organic search, direct, social media, or referral. This metric helps you understand which traffic mediums are driving the most traffic to your website, and can be used to optimize your marketing efforts.