The Total Ad Revenue by Event metric is a measure of the total revenue generated from ad events (such as ad clicks or ad impressions) during a defined time period. It provides insights into the effectiveness of ad campaigns and helps optimize ad spend.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Ad Revenue by Event using Databox, follow these steps:
Sessions by Country metric measures the number of website sessions originating from different countries. It helps to identify the regions where the website is most popular and can help in targeting specific audiences effectively.
Engaged Sessions by Medium is a Google Analytics 4 metric that shows the number of sessions where users were engaged, based on specific mediums like paid search, organic search, social media, and others. It measures the quality of sessions and helps determine the effectiveness of each medium in driving user engagement.
Engagement Rate by Session Source is a metric that measures the level of engagement (interactions per session) of users segmented by their source of traffic (organic, paid, social, etc.). It helps identify the sources that bring the most engaged users.
Purchase Revenue by Device Category is a metric that shows how much revenue is generated from purchases made on your website or app, broken down by different types of devices (desktop, mobile, tablet, etc.) used by your audience.
The Views by Page Title and Screen Name metric shows how many times each page or screen on the website/app was viewed by users. This information can help identify popular content and user behavior patterns, allowing businesses to optimize their digital strategy and improve user experience.
The Total Ad Revenue by Medium metric in Google Analytics 4 measures the total revenue generated from advertising campaigns, broken down by the medium used to deliver ads (e.g. display, search, social).
The Total Ad Revenue by Country metric shows the total amount of revenue generated from advertising in different countries. It helps to identify the top-performing countries where ad campaigns are most successful.
Total Users by Session Medium metric in Google Analytics 4 measures the number of unique users who visited the website over a given period and are segmented by the session medium (e.g. organic search, paid search, direct traffic, etc.).