The Total Ad Revenue by Event metric is a measure of the total revenue generated from ad events (such as ad clicks or ad impressions) during a defined time period. It provides insights into the effectiveness of ad campaigns and helps optimize ad spend.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Ad Revenue by Event using Databox, follow these steps:
Transactions by Session Source is a Google Analytics 4 metric that measures the number of transactions completed on your website or app attributed to each individual traffic source. It helps you understand which traffic sources are driving the most transactions and where to focus your efforts for optimization.
Engaged Sessions is a Google Analytics 4 metric that measures the number of sessions where users engaged with the website or app. Engagement is defined as the amount of time spent actively interacting with the content, such as scrolling, clicking, or watching videos.
The Active Users by Page Title metric shows the total number of users who visited a specific page on your website during a specified time period. It is useful for analyzing the popularity and engagement of individual pages.
The ARPPU (Average Revenue Per Paying User) by Page Title metric is a measure of the average revenue generated per paying user on a particular page of the website or app. It helps businesses understand the revenue potential of each page and optimize their strategies accordingly.
ARPPU by Platform is a metric that measures the average revenue per paying user on different platforms. It helps businesses understand how much revenue they are generating from users who make a purchase on each platform.
The Views by Platform metric in Google Analytics 4 shows the number of views generated by each platform (such as desktop, mobile, tablet) on your website or app, helping you understand which devices are most popular among your users.
The Views by Country metric shows the number of views for your website or app broken down by the countries where the views originated from. This helps you understand where your audience is coming from and tailor your marketing efforts accordingly.
The User Engagement by Device Category metric measures the level of interaction and activity of website visitors segmented by the device categories they use, such as desktop, mobile, and tablet.