Search Impression Share by Ad Group measures the percentage of impressions your ads received within an ad group compared to the total number of impressions your ads could have received. It helps identify opportunities for increasing your ad's visibility in search results.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Search Impression Share by Ad Group using Databox, follow these steps:
This metric measures the number of clicks received by each keyword in a specific campaign. It helps determine which keywords are driving the most traffic to a website and allows for optimization of ad placement and bidding strategies.
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
This metric shows the number of conversions generated by each ad group within a campaign, allowing you to measure the effectiveness of your ad groups in driving desired actions on your website.
The Conversions by Keyword Id by Campaign by Keyword metric calculates the number of conversions generated by a specific keyword within a campaign, allowing for optimization of keyword targeting and budget allocation.
The Conversion Value by Keyword Id by Campaign by Keyword metric shows the total value generated by each specific keyword in a campaign, and allows for tracking of which keywords are leading to successful conversions.
CTR by Campaign by Ad Group is a performance metric that measures the click-through rate (CTR) of ads within specific ad groups in different campaigns. It provides insights into ad effectiveness and helps optimize campaigns for better ROI.
The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.
The Impressions (Absolute Top %) by Campaign metric shows the percentage of times your ad appeared as the very first result above all other ads in a given campaign, giving insight into the ad's visibility and competitiveness.