Search Impression Share by Ad Group measures the percentage of impressions your ads received within an ad group compared to the total number of impressions your ads could have received. It helps identify opportunities for increasing your ad's visibility in search results.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Search Impression Share by Ad Group using Databox, follow these steps:
Clicks is a metric that measures the number of times users click on an ad and are directed to the advertiser's website or landing page. It helps advertisers gauge ad performance and user engagement.
Clicks by Campaign is a metric within Google AdWords that shows the total number of clicks your ads received for each individual campaign. It helps you measure the effectiveness of your campaigns and make informed decisions about future ad spending.
Conversions by Campaign is a metric that tracks the number of conversions (such as leads or sales) that have been generated by each individual campaign in your Google Ads account. This metric can help you identify which campaigns are driving the most valuable results for your business.
This metric shows the total number of conversions, including all conversion types, attributed to a specific keyword within a campaign, organized by keyword ID.
The View-Through Conversion by Campaign by Ad Group metric measures the number of times a user saw an ad, didn't click on it, but later converted on the website. It helps to assess the value of display ads in terms of generating conversions.
The Conversion Rate by Keyword Id by Campaign by Keyword metric tracks the percentage of times a specific keyword resulted in a successful conversion within a particular campaign. This helps identify which keywords are driving the most conversions and allows for optimization of ad spend.
Cost/Conversion is a Google AdWords metric that measures the amount of money spent on a campaign divided by the number of conversions (desired actions taken by users). This metric helps advertisers determine the efficiency of their campaigns and optimize them accordingly to achieve their conversion goals at a lower cost.
This metric displays the percentage of times a particular keyword triggered ads to appear in the top position above search results. It is filtered by campaign and keyword, providing insights into the effectiveness of specific keywords in driving top-of-page visibility.