Search Impression Share by Ad Group measures the percentage of impressions your ads received within an ad group compared to the total number of impressions your ads could have received. It helps identify opportunities for increasing your ad's visibility in search results.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Search Impression Share by Ad Group using Databox, follow these steps:
Clicks by Campaign is a metric within Google AdWords that shows the total number of clicks your ads received for each individual campaign. It helps you measure the effectiveness of your campaigns and make informed decisions about future ad spending.
Conversions by Conversion Action is a metric that shows the number of times a particular conversion action has been completed by users who click on your ad. It tracks how successful your ads are in motivating users to take a desired action, such as making a purchase or filling out a form.
The Conversion Value by Campaign metric measures the total value generated from conversions in each of your AdWords campaigns. It provides insight into which campaigns are driving the most revenue and helps optimize ad spend for maximum ROI.
The View-Through Conversion by Campaign by Ad Group metric measures the number of times a user saw an ad, didn't click on it, but later converted on the website. It helps to assess the value of display ads in terms of generating conversions.
Cost by Campaign by Ad Group metric shows the total cost incurred for a specific ad group within a particular campaign. This metric helps to determine the performance and cost-effectiveness of each ad group within a campaign.
Click-Through Rate (CTR) is the ratio of clicks to impressions of an ad, expressed as a percentage. It measures the effectiveness of an ad and indicates how relevant it is to the target audience.
The Avg. CPC by Campaign metric in Google AdWords shows the average cost per click for each campaign in your account. This allows you to see which campaigns are costing you the most per click and make adjustments to your bidding strategy to improve your return on investment.
The Impressions (Top %) by Campaign by Ad Group metric shows the percentage of times your ads appeared at the top of the search results page, compared to all other ads in the same ad group and campaign. It helps to evaluate how valuable is the ad position and the relevance of the targeted audience.