CPC by Network is a metric in Google AdSense that shows the average cost per click on ads served on partner networks. It helps publishers understand how much they earn per click from ads displayed on partner sites and can inform decisions about which networks to partner with.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track CPC (Cost per Click) by Network using Databox, follow these steps:
CPC (Cost per Click) by Bid Type is a metric that shows the average cost an advertiser pays for each click based on the type of bid they use. This can include manual bids, automated bids, or a combination of both. It helps advertisers optimize their bidding strategy to achieve the best ROI for their campaigns.
The Clicks by Platform metric in Google AdSense measures the number of clicks on ads served on different platforms such as desktop, mobile, and tablet. It helps publishers to understand which platform is bringing more engagement and revenue.
The Coverage by Bid Type metric reflects the percentage of ad requests where Google was able to serve an ad, based on the types of bids that were used for those requests (such as first price, second price, etc.).
Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.
Ad Impressions by Bid Type measures the total number of times ads were viewed by users, categorized by the bidding strategy. It helps advertisers understand which bidding strategies are generating the most impressions and adjust their strategies accordingly.
Ad CTR by Bid Type shows the click-through rate of ads based on the bid type used (CPC, CPM, or Active View). This metric helps to identify the most profitable bid type and optimize ad campaigns accordingly.
Ad RPM by Ad Unit is a metric that calculates the revenue earned per thousand ad impressions for each individual ad unit on a website. It helps publishers identify the most profitable ad units and optimize their ad placements and ad formats to increase revenue.
Ad RPM by Channel is a reporting metric that shows the estimated revenue earned per thousand ad impressions for each channel on your website or app. It helps you optimize your ad performance by identifying high and low-performing channels.