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Google AdSense Ad RPM by Network

Ad RPM by Network refers to the revenue generated by every 1000 ad impressions served on a particular network. It helps publishers to evaluate the performance of different networks and optimize their ad revenue.

With Databox you can track all your metrics from various data sources in one place.

Ad RPM by Network 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Ad RPM by Network"?
Ad RPM by Network is a Google AdSense metric that shows the revenue earned per thousand ad impressions on a website or blog, broken down by the ad network (such as Google AdSense, Ad Exchange, AdMob, etc.). This metric helps publishers identify which networks are generating the most revenue for their site and optimize their ad strategy accordingly. A higher Ad RPM indicates a more effective ad network or ad placement, leading to greater revenue potential.
Example: A publisher noticed that their Ad RPM by Network for their website was significantly higher for traffic coming from social media compared to search engines. They decided to focus their advertising efforts on social media platforms to attract higher paying advertisers.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad RPM by Network in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad RPM by Network using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad RPM by Network on the Performance screen
  6. 6
    Get Ad RPM by Network performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad RPM by Network
Google AdSense integration with Databox Track Ad RPM by Network from Google AdSense in Databox GET STARTED

Basics

  • Description
    Ad RPM by Network refers to the revenue generated by every 1000 ad impressions served on a particular network. It helps publishers to evaluate the performance of different networks and optimize their ad revenue.
  • Category
    Advertising
  • Date Added
    2016-06-15
  • Default Format
    PrefixCurrency
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://adsense.googleapis.com/v2/accounts/{accountId}/reports:generate

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