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Google AdSense Ad Requests CTR by Platform

Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.

With Databox you can track all your metrics from various data sources in one place.

Ad Requests CTR by Platform 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Ad Requests CTR by Platform"?
Ad requests CTR by Platform is a metric that provides insights into the click-through rate (CTR) of ad requests on different platforms such as desktop, mobile, or tablet devices. This metric helps advertisers and publishers understand how effective their ads are on different platforms and optimize their ad campaigns accordingly. By analyzing the Ad Requests CTR by Platform, advertisers can identify trends and patterns, and adjust their targeting strategy to improve the performance of their ads and increase revenue.
Example: Ad Requests CTR by Platform metric can be used to compare the performance of ad campaigns across different devices such as desktop, mobile and tablets. For example, if mobile devices have a lower CTR than desktops, advertisers can adjust their ad targeting strategies accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Ad Requests CTR by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Ad Requests CTR by Platform using Databox, follow these steps:

  1. 1
    Connect Google AdSense that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Ad Requests CTR by Platform on the Performance screen
  6. 6
    Get Ad Requests CTR by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Ad Requests CTR by Platform
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdSense integration with Databox Track Ad Requests CTR by Platform from Google AdSense in Databox GET STARTED

General

  • Description
    Ad Requests CTR by Platform is a metric that measures the click-through rate of the ads displayed on various platforms such as desktop, mobile, tablets, etc. It helps to analyze the effectiveness of ad placements on different devices, providing insights to improve the ad targeting and optimize revenue.
  • Category
    Advertising
  • Subcategory
    Requests ad
  • Date Added
    2016-06-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Maximum Value
    1
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 years ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    Percentage
  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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