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Google AdMob Network Requests by Platform

The Network Requests by Platform metric shows the number of ad requests made from each mobile platform (iOS, Android, etc.) to AdMob servers, helping to identify trends and optimize ad formats and targeting.

With Databox you can track all your metrics from various data sources in one place.

Network Requests by Platform 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Network Requests by Platform"?
The Network Requests by Platform metric in Google AdMob measures the total number of ad requests made by each operating system and device type within a specified date range. It helps advertisers understand which platform is generating the most ad traffic, allowing them to optimize their campaigns for specific platforms and increase ad revenue. This metric can also help publishers identify and troubleshoot any issues that may be causing discrepancies in ad performance across different platforms.
Example: In a mobile game app, use Network Requests by Platform to track the number of ad requests made on iOS versus Android devices. This data can help optimize ad targeting and placement for each platform.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Network Requests by Platform in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Network Requests by Platform using Databox, follow these steps:

  1. 1
    Connect Google AdMob that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Network Requests by Platform on the Performance screen
  6. 6
    Get Network Requests by Platform performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Network Requests by Platform
Goals

Set Goals to track and improve your performance
Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

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Performance Screen

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Google AdMob integration with Databox Track Network Requests by Platform from Google AdMob in Databox GET STARTED

General

  • Description
    The Network Requests by Platform metric shows the number of ad requests made from each mobile platform (iOS, Android, etc.) to AdMob servers, helping to identify trends and optimize ad formats and targeting.
  • Category
    Advertising
  • Subcategory
    Requests network
  • Date Added
    2017-07-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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